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Shoot | Edit | Share Video Production for Mass Media, Marketing, Advertising, and Public Relations Kirsten Johnson

Welcome

Welcome to the companion website for Shoot, Edit, Share: Video Production for Mass Media, Marketing, Advertising, and Public Relations, which offers an interactive, accessible introduction to video production techniques, concepts, and terminology. On this website, following the “Resources” tab you’ll find a wealth of video content, including instructional videos covering aspects of video production from lighting to editing and graphics, as well as interviews with professionals working in the industry.

You can also jump directly to any given video by scanning the relevant QR code in your copy of the book.

Book Information Complimentary Exam Copy

Book Cover

Author Bios

Kirsten Johnson, Ph.D.

Is an Associate Professor in the Department of Communications at Elizabethtown College. She has a Ph.D. from Drexel University, a M.S. degree in Telecommunications from Kutztown University, and a B.A. in Journalism and Mass Communication from Drake University. Dr. Johnson worked in radio and television for nearly a decade, including WOI-TV in Des Moines, Iowa and WGAL-TV in Lancaster, Pennsylvania.

Jodi Radosh, Ph.D.

Is an Associate Professor of Communication and Associate Director of the Holleran Center for Community Engagement at Alvernia University in Reading, Pennsylvania. She earned a Ph.D. in Mass Media and Communications and a M.J. degree in Journalism from Temple University. She received a B.A. in Communications and English from Rutgers University. Dr. Radosh worked as a television reporter for various news stations including WGAL-TV in Lancaster, Pennsylvania.