"[MULTIPLE-SSELECT] The first radio commercials, starting in 1922, were presented in what manner? { With a live orchestra and singers =With just the announcer and no music Produced on recording tape with jingl Recorded on wax cylinders for airplay }" "[MULTIPLE-SSELECT] The first radio commercial ever aired lasted over 10 minutes, and aired over what station? { WKRP =WEAF WHEN WXYZ }" "[MULTIPLE-SSELECT] On Christmas Eve 1926, the radio jingle was introduced, when four singers gathered for a musical tribute to what product? { A New Jersey real estate development Lux, a popular brand of soap =Wheaties cereal Camel cigarettes }" "[MULTIPLE-SSELECT] What type of radio spots became popular during the 30´s? { A straight pitch with organ music An announcer reading the copy without music or sound effects =Dialog spots using drama and comedy Commercial messages imbedded in program content. }" "[MULTIPLE-SSELECT] What new technology in the 1950´s replaced live commercials with prerecorded messages? { Disc-cutting machines Wire recorders Computerized production =Magnetic recording tape }" "[MULTIPLE-SSELECT] In creating "formatted" spots, a spot for a music station will be produced in what style? { Always use comedy Standard “hard-sell” oice cold, no music or sfx =In a style that fits the format }" "[MULTIPLE-SSELECT] The job to record voice tracks, mix commercials and promos, maintain the production library, and perform basic editing chores is done by whom? { The Program Director =The Production Director The Sales Manager The Chief Engineer }" "[MULTIPLE-SSELECT] What is the usual arrangement for production studios in a cluster of stations? { =There is often a single primary production facility Each station in the cluster has its own production facility Production is all done at corporate headquarters All production is done in the air studio }" "[MULTIPLE-SSELECT] What is the low powered amplifier circuit that enables the operator to hear audio without it being distributed to other points? { =The cue circuit The program trunk The auxiliary trunk The external or air monitor }" "[MULTIPLE-SSELECT] Computers may be used in the air studio to perform what functions? { Audio Vault for automation Selector to program music Pro Tools or Adobe Audition for editing audio files =All of the above }" "[MULTIPLE-SSELECT] To alter the amplitude to create the illusion being louder without actually changing level is called: { Equalizing Phasing =Compressing Sampling }" "[MULTIPLE-SSELECT] A routing device, connecting the console with various external devices is called: { =A patch panel An audio board A digital workstation A DAT recorder }" "[MULTIPLE-SSELECT] Which type of microphone pickup pattern is sensitive to sound from all directions? { Bidirectional microphones =Omnidirectional microphones Non-directional microphones Unidirectional microphones }" "[MULTIPLE-SSELECT] Nondestructive nonlinear editing is done with: { A razor blade, by cutting tape =A digital workstation with computer A multitrack tape recorder A live announcer and music }" "[MULTIPLE-SSELECT]  What is the job title of the station employee who prepares written material? { The account executive The traffic manager =The copywriter The wordsmith }" "[MULTIPLE-SSELECT] What effect has the consolidation of radio companies had on announcing job opportunities? { The radio announcer ranks have increased. There is less “voice -tracking, creating more jobs. There has been no significant change in jobs. =Only a very few men and women in this country still make their living before the microphone. }" "[MULTIPLE-SSELECT] A station´s sound library may consist of: { Sound effects recordings Music Bed libraries Cuts from CDs =All of the above }" "[OPEN] The first radio commercials, starting in 1922, were presented in what manner? {}" "[OPEN] On Christmas Eve 1926, the radio jingle was introduced when four singers gathered for a musical tribute to what product? {}" "[OPEN] What type of radio spots became popular during the 1930s? {}" "[OPEN] What new technology in the 1950s replaced live commercials with prerecorded messages? {}" "[OPEN] In creating "formatted" spots, a spot for a music station will be produced in what style? {}" "[OPEN] What does the production director do? {}" "[OPEN] What is the usual arrangement for production studios in a cluster of stations? {}" "[OPEN] What is the low powered amplifier circuit that enables the operator to hear audio without it being distributed to other points? {}" "[OPEN] Computers may be used in the air studio to perform what functions? {}" "[OPEN] To alter the amplitude to create the illusion of being louder without actually changing the sound level is called: {}" "[OPEN] What is a patch panel? {}" "[OPEN] Which type of microphone pickup pattern is sensitive to sound from all directions? {}" "[OPEN] How is nondestructive nonlinear editing done? {}" "[OPEN] What is the job title of the station employee who prepares written material? What does the job entail? {}" "[OPEN] What effect has the consolidation of radio companies had on announcing job opportunities? {}" "[OPEN] A station´s sound library may consist of what kind of sources? {}"